Preview Available with NeuroSky's Brain to Computer Interface Technology at E3 Conference in Los Angeles

Now scheduling One-on-One Appointments

San Jose, CA, June 9, 2010 –NeuroSky's Brain to Computer Interface technology promises to revolutionize the traditional video gaming paradigm, enhancing interactivity and in many instances, increasing the mental benefits of game play.

From June 15th to 16th only, in Los Angeles, E3 Conference press attendees will have a chance to experience how developers and gamers are embarking on the next revolution in gaming through brainwave integration in exclusive one-on-appointments only.Press will have the opportunity to learn more about NeruoSky's new bio-command features and next generation of headset, specifically designed for gamers.

Within NeuroSky's portfolio of work is a video game called NeuroBoy. Gamers get to experience what it is like to float an object and then hurl it far into the distance, using only the power of the mind. The Adventures of NeuroBoy fulfills this classic dream by demonstrating the experience of hitherto-considered superpowers. Objects in NeuroBoy's world have different weights and require different levels of mental skill to manipulate. Gamers can explore and follow along, as new updates and powers become available for download.

The technology behind NeuroBoy is made possible through NeuroSky's BCI ThinkGear chip, which is most well known for its use in Mattel's extremely successful Mindflex and Star Wars Force Trainer by Uncle Milton. Both of these toys sold out during the 2009 Christmas season. The Mattel Mindflex also received People's Play Award, "Best Toy of the Year," and was rated one of the top five toys for Christmas by Bloomberg.

Additional game developers are incorporating BCI technology into their games right now, but the BCI technology is not limited to games. NeuroSky technology is now being utilized in products as various as automotive, healthcare, education industries, and more. It's obvious that, with such universal innovation, NeuroSky's games and other applications are sure to have an impact in a variety of arenas in the coming years.

For more information on Neurosky, go to http://www.neurosky.com. To view NeuroSky's Electronic Press Kit, please go to http://www.ballantinespr.com/NeuroSky.

Exclusive, one-on-one press technology previews and interviews are available inside or near the E3 Conference by appointment only.

About NeuroSky
NeuroSky, Inc. is the leader in Brain-Computer Interface technologies for consumer product application. Founded in 2004 and headquartered in San Jose, CA, NeuroSky works with industry partners, developers, and with academic and research institutions, to provide innovative products and solutions across a wide range of areas. NeuroSky currently distributes the NeuroSky MindSet to USA, EU, Japan, China and Korea.

Grounded in over 60 years of medical research, NeuroSky's technology has taken proven medical EEG (electroencephalograph) technology, and evolved it for application to the mass market by making it more user friendly and cost effective. Technological innovations include significant advancements in "noise" reduction, dry - sensor development (rather than requiring a conductive gel), evolved/substantial "cost engineering" (substantially reducing the price), and enabling the wearer to use it outside of a lab (without the assistance of a doctor).

For all media inquiries, or to schedule an interview, please contact:
Jenn Deese
310-454-3080
jenn@ballantinespr.com
http://www.ballantinespr.com/