The First Ever All-Natural Memory Foam Mattress, Essentia

Have the greenest, healthiest and most comfortable night's sleep













Los Angeles, CA, February 1, 2011 - Many people who sleep on conventional mattresses are unaware that those mattresses are plagued with toxic glues, chemicals, dust-mites, allergens and most recently highlighted in the press, bed bugs. Essentia is a revolutionary alternative to conventional mattresses - It’s the world’s first and only all-natural memory foam mattress that provides one of the most supportive, healthiest and greenest night’s sleep. Most importantly, it will take you to the highest levels of luxury and comfort!

In-depth research at the UCLA Department of Materials Science and Engineering concluded, "After performing toxicity tests on Essentia's patented natural memory foam material through the UCLA Department of Material's Science and Engineering, Essentia is proud to announce that the results support Essentia's claims that it maintains the healthiest and greenest sleep surface in the World by offering a sleeping solution with no VOCs, no Semi-VOCs and no Formaldehyde."

Essentia, which has been featured in ‘O’ The Oprah Magazine, The Rachael Ray Show, The Huffington Post, on HGTV and recently on Dr. Oz's Hot List as his #1 favorite product, makes the world’s only all-natural memory foam mattresses composed of natural latex, plant extracts, essential oils and water, whereas traditional memory foam uses petrochemical based, synthetic memory foams which emit toxic chemicals, incite allergic reactions, trap heat, and release terrible odors. Essentia is the first in creating a mattress that marries the physical benefits of memory foam and the health and green qualities of latex, lasting over to 20 years.

The Story Behind Essentia:
Essentia was founded by owner Jack Dell’Accio when a family member was diagnosed with cancer. At the time, his doctor made him aware of the amount of harmful toxins in household items, including mattresses. Jack, who came from no scientific background, invested nearly five years of his own time and money researching a way to create a mattress that was toxin-free and healthy so that others wouldn’t have to suffer from health issues like his relative did. His determination finally led him to create and invent Essentia’s patented all-natural memory foam.

“In looking for a healthy alternative mattress for my relative, I realized there weren't any. I decided to research and develop something different, foam made from natural ingredients. There is no other kind like it. Our green initiatives make Essentia a safe, eco-friendly alternative to conventional bedding products," says Jack Dell'Accio, founder of Essentia.

What Sets Essentia Apart:

  • Superior in green, health, and comfort.
  • Ingredients and production of the mattress are all-natural and biodegradable.
  • Essentia’s foam mattress helps deter dust-mites & bed bugs.
  • Eco-friendly, allergy-free, and dust-reducing materials make Essentia’s mattresses the ultimate choice for those who suffer from allergies.
  • Luxurious comfort and pressure relief - Mattresses are made of high quality natural memory foam that supports the body, aligns the spine, and alleviates back pain.
  • Products feature zero chemical fumes - no toxic off-gassing and no toxic odor.
  • Essentia products are manufactured in North America
  • Essentia also provides high-quality memory foam mattresses for cribs that cradle and support your baby while providing a healthy, toxin-free sleep environment.
  • Essentia knows that pets are part of the family, which is why they have a line of high-quality pet beds made of their all-natural latex material.

Some ingredients found in Essentia Mattresses

  • Finest quality natural latex and hevea milk
  • Organic essential oils such as grapefruit seed, cone essence and jasmine essence to help achieve the proper memory foam consistency while providing soothing and rejuvenating properties
  • Plant extracts such as hydrolyzed corn that is used to help achieve the proper memory foam consistency
  • Non-toxic adhesives made from liquid latex and acrylic resin
  • Water

Store Locations:

United States:
Santa Monica, CA
     2430 Main Street
     Santa Monica, CA 90405

New York, NY
     Opening in January

Canada:
Toronto, Ontario
Vancouver, British Columbia
Montreal, Quebec

Essentia produces mattresses in all sizes, for residential beds, hospital beds, children, infants and pets. Products can also be ordered online at www.MyEssentia.com and can be delivered anywhere in North America with free shipping.

For all press inquiries or to obtain a copy of UCLA's in-depth research and analysis, please contact:
Dara Toulch
Ballantines PR
Dara@ballantinespr.com
tel: 310 454 3080
fax: 310 943 1978
www.ballantinespr.com